At Jakks Pacific,  I worked on product design and development for Vivitz, a toy for girls combining activities, crafts and fashion, all in one.   I worked on brainstorming and product design, copy and instruction manuals, concepted package design layout, concepted extending the line into future activities and playsets, and assisted in creating marketing boards and sizzles.

There are multiple sets that made it to shelf, small, medium and deluxe sets including:

2 Starter Sets / My Style on the Go Kit / My Style at Home Kit / My Home My Way Kit / Rockin' Locker Kit / Ultimate Accessory Kit / QVC Exclusive Kit

Products are available at retailers:

Toys R Us, Target, Amazon.com, H.E.B., KMart, QVC

Link to Vivitz Website:

http://www.myvivitz.com/about-vivitz/#.VfDH0db56Wo

Design and Development at Treehouse Kids.

Complete redesign the doll designs for Her Adventure, an action adventure brand, which also includes camping, vehicles & outdoor accessories. Doll Vehicle and Accessory Sets sold at Sams Club, Bass Pro Shops ,Cabelas Outdoor Retailers, Academy Sports Outdoors

Anti-Ant Dog Bowl for Walmart's new Made in America Initiative